2025 Health Survey Data

Consumers aren’t waiting for the healthcare system to transform—they’re designing their own health experiences.

From pandemic-era fueled prevention to the explosion of digital health tools, individuals are managing their health on their own terms. But the healthcare experience hasn’t evolved fast enough to meet them there.

  • Experience gaps are growing.

  • Trust in AI is low.

  • The system isn’t positioned to support this new kind of consumer.

As an experience design company, we are sharing this data and our isights to help healthcare teams recognize the shift, spark critical conversations, and start designing with today’s consumer in mind.

Download Incldues:

  • The latest behavioral stats and trends

  • Key experience implications

  • A short team discussion guide

If you're ready to rethink your experience strategy or upskill your team while tackling real CX challenges, ask us about The 25/26 Experience Strategy Collaboratives—our year-long experience strategy innovation incubator.
The next cohort starts this August.

Let’s close the gap between what consumers expect and what healthcare delivers.